Reebok ZigTech Announcement - Video Inside !!

The ZigTech sole is far from subtle. Large waves of what looks to be injected foam are used for support. Similar to Nike Free, the design looks to be intended to increase flexibility and comfort for the wearer, as well as conserve energy while in motion. On this particular pair, red is used on both the sole and the liner. The entire upper is done in black, with bits of patent leather on the toe and heel. The large Vector logo along the side looks to be done with a shiny rubber.

Info: kinstor

All pics & info via www.nicekicks.com

Ice Cream Waffle Sneaker Black/Red

The latest from BBC/Ice Cream does not disappoint and keep the fashion forward design trend going. The Chuck Taylor inspired canvas sneaker is a black with a red lining. Sometimes called the “drippy”, the black outsole looks to be “dripping” with red ice cream.

It’s now available at End.

[via End via mashKULTURE]

All pics & info via www.kicksonfire.com

KixandtheCity.com Feature: Eric Avar and Matt Nurse Breakdown the Nike Zoom Kobe V

During the Nike Zoom Kobe V Media Summit in LA, I got the chance to sit down with with Nike Zoom Kobe V designers Eric Avar and Matt Nurse. In this video feature feature, Eric Avar breaks down the Nike Zoom Kobe V from a technical and aesthetics perspective while Matt Nurse, breaks down the research behind the design of the sneaker.

Check it out here !!!



Big thanks to www.kixandthecity.com for the video & info !!!

Verner Panton x Converse Chuck Taylor All-Star

Although its been two decades since his passing, Verner Panton remains one of Denmark’s most influential designer of the 20th century with his unique brand of furniture design and psychedelic interior creations.

Transferring those famed colors onto a sneaker, Converse developed a new version of its Chuck Taylor All-Star, featuring traditional canvas construction with the use of a flowing stream of color on the uppers.

The kicks are now available via the honeyee online store.

All pics & info via www.hypebeast.com