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Monday, January 18, 2010

Reebok x Emporio Armani EA7 Collection

Reebok and Emporio Armani have collaborated to create the EA7 Collection. The collection includes footwear and apparel but so far the only pieces to be revealed are the EA7 Runner and the Mega Chic. Each shoe employs technology from Reebok such as Hexalite while borrowing style cues from Armani.

The EA7 team describes the collection’s underlying philosophy:”The EA7/Reebok capsule collection fuses EA7’s dynamism and sporty visual lines with Reebok’s performance technologies - projecting style and design on the one hand and optimized performance and fit on the other.”

Final judgment must be held until the whole line is revealed but this EA7 collection is looking-in a word-risqué.

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